Career as Property Negotiator

Stream : Marketing, Sales & Advertising
Sub Stream : Sales

Is the Indian real estate sector the right place to make a serious career in now? Compared to more developed countries, the Indian real estate sector still lacks sophistication and transparency. However, it continues to be in the limelight of domestic and international investments.

 

WHO IS A PROPERTY NEGOTIATOR-

As a property salesperson or negotiator, you will be working for an estate agent and using a mixture of negotiation, marketing and sales skills.

As well as finding new clients and convincing them that your agency is the right one to handle their sale, this specialist sales role also involves helping to advertise properties.

 

JOB RESPONSIBILITY-

  • You will be dealing with the public on a day to day basis, either on the telephone, or face to face.
  • Contacting solicitors and establishing at what stage in the selling process each property is at or, in the case of lettings, liaising with landlords and tenants to finalise the lettings contract. 
  • Handling enquiries about properties from potential buyers
  • Producing reports, brochures, promotional information and other written material
  • Travelling to properties and conducting viewings
  • Negotiating the sale and letting of properties
  • Administering and securing the disposal and acquisition of property and ensuring that it is completed legal.

 

SCOPE-

  • The residential real estate broking sector at present is estimated to be worth about Rs 2,500 crores and is growing at a rate of approximately 20 to 25 per cent per annum. The opportunities in this sector are highly lucrative. So, to be working in this field s a wise decision. 
  • The government's impetus to boost urban development and infrastructure, such as the addition of 25 million homes, 40 million dwelling units and 98 smart cities by 2022, has further enhanced the growth of the real estate and ancillary services sector.

 

WHAT QUALITIES ARE REQUIRED?

While looking for a job, we search about the responsibilities, scope, qualification etc required for a particular. But we often forget the most important factors  i.e career interest, Aptitude and personality, needed to be considered, while applying for a job. 

Some of the basic aptitude, personality and interest required to succeed in this career are-

 

INTEREST

APTITUDE

PERSONALITY

BUSINESS-

  • Strong organization skills, as you may be dealing with more than one property at a time

 

PROBLEM SOVING SKILLS-

  • Buyers may have unrealistic expectations or situations that make it tricky to find a home.

 

  • If you're a problem solver, you may be good at handling the many difficult situations that arise when buying and selling properties.

 

  • A big part of this is having strong negotiation skill.

.

 FACTUAL-

  • Real estate clients want someone who is honest and who also shows integrity. It should go without saying, but to be successful, you need to follow ethical practices in all of your transactions to gain a reputation of being a trustworthy, honest agent.

 

  •  Never mislead clients or try to convince them to buy more house than they can afford. Offer honest advice to help your clients make decisions they're happy with in the end.

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SPONTEOUS –

  • Willingness to take on responsibility, as will likely be afforded a great deal of responsibility early on.

 

   

ASSERTIVE-

  • Estate Agency is a people industry, therefore, you need to be good with people from all walks of life.

 

  • You should be confident without being arrogant, have the ability to remain calm under pressure, and possess excellent interpersonal skills. 

 

EDUCATION-

COURSES-

  • MBA in Real Estate and Urban Infrastructure,
  • MBA in Real Estate and Construction Finance,
  • MBA in Real Estate and Project Management,
  • MBA in Infrastructure Management
  • Diploma in Real Estate Management
  • Certification in Executive Program in Real Estate Project Management
  • Certification in Marketing and Leasing - Retail Properties And Office Buildings
  •  Real Estate Broker Certification

 

NOTE:

- There are also online/ Distance learning programs available.

- A person with degree in makerting or sales can get a entry-level job in this sector. 

 

INSTITUTES-

  • Yajnas Academy of Real Estate Management (YAREM), Hyderabad 
  • IDS National Institute of Real Estate Management (IDS-NIREM), New Delhi 
  • Indian Institute of Commerce and Trade (IICT), Lucknow
  • Amity University, Noida
  • Global Open University, Nagaland
  • Royal Institution of Chartered Surveyors
  • Institute of Real Estate and Finance
  • NIREM Institute of Real Estate Management

 

Real Estate and Infrastructure Management program trains students in the following areas –

  • Project management
  • Finance management
  • Cost estimation
  • Regulatory processes
  • Business laws
  • Project planning
  • Real estate markets

 

SALARY-

- A trainee can earn a salary of Rs 3.5 lakh a month and a senior manager can expect a salary of Rs 12 lakh a month.

- The salary structure of the senior management and directors varies depending on the property advisory firm.

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